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Empirical Methods in Social Science Research

Module name (EN):
Name of module in study programme. It should be precise and clear.
Empirical Methods in Social Science Research
Degree programme:
Study Programme with validity of corresponding study regulations containing this module.
Leisure, Sports, Tourism Management, Master, ASPO 01.04.2017
Module code: MFSTM-150
SAP-Submodule-No.:
The exam administration creates a SAP-Submodule-No for every exam type in every module. The SAP-Submodule-No is equal for the same module in different study programs.
P440-0017
Hours per semester week / Teaching method:
The count of hours per week is a combination of lecture (V for German Vorlesung), exercise (U for Übung), practice (P) oder project (PA). For example a course of the form 2V+2U has 2 hours of lecture and 2 hours of exercise per week.
4V (4 hours per week)
ECTS credits:
European Credit Transfer System. Points for successful completion of a course. Each ECTS point represents a workload of 30 hours.
6
Semester: 1
Mandatory course: yes
Language of instruction:
German
Assessment:
Term paper with presentation (Can be repeated annually)


[updated 20.01.2020]
Applicability / Curricular relevance:
All study programs (with year of the version of study regulations) containing the course.

MFSTM-150 (P440-0017) Leisure, Sports, Tourism Management, Master, ASPO 01.04.2017 , semester 1, mandatory course
Workload:
Workload of student for successfully completing the course. Each ECTS credit represents 30 working hours. These are the combined effort of face-to-face time, post-processing the subject of the lecture, exercises and preparation for the exam.

The total workload is distributed on the semester (01.04.-30.09. during the summer term, 01.10.-31.03. during the winter term).
60 class hours (= 45 clock hours) over a 15-week period.
The total student study time is 180 hours (equivalent to 6 ECTS credits).
There are therefore 135 hours available for class preparation and follow-up work and exam preparation.
Recommended prerequisites (modules):
None.
Recommended as prerequisite for:
MFSTM-250 Seminar on Sustainable Economics in the Leisure, Sport and Tourism Sectors
MFSTM-350 Leisure, Sport and Tourism Management - Study Project
MFSTM-410 Seminar on Leisure, Sport and Tourism Management
MFSTM-W-11 Edutainment
MFSTM-W-111 Sports Management
MFSTM-W-141 Health and Wellness Tourism
MFSTM-W-21 Entrepreneurship
MFSTM-W-31 Recreation and Adventure Management
MFSTM-W-91 Quality Management
MFSTM-W71 Mobility Management


[updated 21.12.2023]
Module coordinator:
Prof. Dr. Achim Schröder
Lecturer:
Dozierende des Studiengangs


[updated 21.12.2023]
Learning outcomes:
After successfully completing this module, students will be able to:
_ demonstrate the importance of empirical social research in the fields of leisure, sports and tourism management.
_ explain and apply theoretical scientific principles.
_ transfer problems from the fields of leisure, sports and tourism management (resp. cultural management), alone or in a team, into a research design and then implement it using the methods, techniques and methods they have learned.
_ be able to prepare and analyze data independently, document key results and convey them to the group (as well as to external parties, if necessary) in a presentation.


[updated 20.01.2020]
Module content:
Lecture
_ Objectives and procedure of empirical social research (research process)
_ Scientific theoretical basics (definitions, hypotheses, theories and laws, explanation and naive falsification, empirical significance of theories)
_ Concept specification, operationalization and measurement (scales, quality criteria, indexing and scaling)
_ Research design and types of research
_ Non-random sampling
_ Data collection techniques (interviewing, observation, content analysis, non-reactive measurement techniques)
_ Data preparation and analysis
_ Interpretation and publication
 
Seminar on focus area:
_Students will get the chance to apply the content conveyed in the lecture to a task or problem from the field of leisure, sports and tourism management (resp. cultural management).


[updated 20.01.2020]
Teaching methods/Media:
_ Lecture and seminar
_ Case studies
_ Role playing
_ Group and project work (concept development and presentation)
_ Discussions with fellow students and third parties
_ Presentations and preparation of documentation/papers
 
Students will learn to develop and implement research concepts, as well as present their results based on independently conducted studies.


[updated 20.01.2020]
Recommended or required reading:
_ Atteslander, P., Methoden der empirischen Sozialforschung. Erich Schmidt Verlag, Berlin, latest edition
_ Fantapié Altobelli, Claudia: Marktforschung : Methoden, Anwendungen,  Praxisbeispiele, UVK/Lucius, latest edition
_ Fantapié Altobelli, Claudia; Hoffmann, Sascha: Grundlagen der Marktforschung, UVK/Lucius, München, latest edition
_ Flick, U., Qualitative Sozialforschung: Eine Einführung, rororo, 2007
_ Koch, Jörg: Marktforschung. Grundlagen und praktische Anwendung, Oldenbourg, München, latest edition
_ Schnell/Hill/Esser: Methoden der empirischen Sozialforschung, Oldenbourg, München, latest edition
_ Seitz, Erwin; Meyer, Wolfgang: Tourismusmarktforschung, Vahlen, München, latest edition
_ Przyborski, A., Wohlrab-Sahr, M.: Qualitative Sozialforschung: Ein Arbeitsbuch, Oldenbourg, latest edition


[updated 20.01.2020]
 
[Mon Dec 23 21:34:57 CET 2024, CKEY=fmdes, BKEY=fsm, CID=MFSTM-150, LANGUAGE=en, DATE=23.12.2024]