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| Module code:  MARPF-581 | 
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| 4V (4 hours per week) | 
| 6 | 
| Semester: 1, 2,  or 3 | 
| Mandatory course: no | 
| Language of instruction: German
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| Assessment: Written exam (open book), duration: 90 minutes
 
 [updated 27.01.2023]
 
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| MARPF-581 (P420-0521) Accounting and Finance, Master, ASPO 01.10.2017
, optional course
 MARPF-581 (P420-0521) Accounting and Finance, Master, SO 01.04.2025
, optional course
 
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| 60 class hours (= 45 clock hours) over a 15-week period. The total student study time is 180 hours (equivalent to 6 ECTS credits).
 There are therefore 135 hours available for class preparation and follow-up work and exam preparation.
 
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| Recommended prerequisites (modules): None.
 
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| Recommended as prerequisite for: 
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| Module coordinator: Prof. Dr. Alexander Pöschl
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| Lecturer:  Prof. Dr. Alexander Pöschl 
 [updated 24.02.2025]
 
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| Learning outcomes: After successfully completing this module, students will:
 
 • be familiar with the basic conceptual features of entrepreneurship;
 • be able to apply their practice-oriented basic knowledge of the start-up process to their own start-up or innovation projects;
 • be able to independently analyze and evaluate ideas, innovations or business models;
 • be familiar with the essential instruments of risk and start-up financing;
 • be able to identify entrepreneurial challenges in start-ups, as well as small and medium-sized enterprises;
 • be able to analytically grasp subject-relevant problems in this context and to recognise complex interrelationships.
 
 
 [updated 27.01.2023]
 
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| Module content: • Basics of entrepreneurship (e.g. definition, delimitation, characteristics, role and profiles of entrepreneurs and the team)
 
 • Finding and generating ideas, opportunities and implementation
 (including discovery versus development, evaluation of opportunities/ideas)
 
 • Innovation, implementation and business models in start-ups (including definition, founding and innovation process, business models, market strategies, pivoting)
 
 • Start-up and growth financing (including financing and growth phases, financial market and sources for start-ups, venture financing)
 
 • Exits and buy-ins (including opportunities and implementing takeovers of existing companies as an entrepreneur, exits and succession).
 
 • Case studies / practical examples
 
 
 [updated 27.01.2023]
 
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| Teaching methods/Media: Lecture, group project, presentation
 
 [updated 27.01.2023]
 
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| Recommended or required reading: Literature:
 •        Fueglistaller / Müller / Müller / Volery, Entrepreneurship, Wiesbaden (Gabler Verlag), aktuellste Auflage.
 •        Hisrich / Peters / Shepherd, Entrepreneurship, New York (McGraw Hill Education), aktuellste Auflage.
 •        Bhide, The Origin and Evolution of New Businesses, New York (Oxford University Press), aktuellste Auflage.
 •        Gartner, W.B. (1990). What are we talking about when we talk about entrepreneurship? Journal of Business Venturing, Vol. 5, No. 1, S. 15-28.
 •        Pinkwart, A., Welter, F. und Kolb, S. (2005). Unternehmensnachfolge als Spezialproblem der Entrepreneurshipforschung. In: Brost H. / Thedens C. / Faust M. (Eds.), Unternehmensnachfolge im Mittelstand, Bankakademie-Verlag, Frankfurt am Main, S. 3-23.
 •        Praag, C.M. van (1999). Some Classic Views on Entrepreneurship. De Economist, Vol. 147, No. 3, S. 311-335.
 
 
 [updated 27.01.2023]
 
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