Learning outcomes:
_ be able to apply the theory learned to actual tasks and problems,
_ be able to critically compare the practical experience gained through their service learning project in an NPO with theory,
_ be able to apply the analytical tools of business administration to a specific task in a team,
After successfully completing this module students will have acquired the following social skills:
_ Students will be able to develop and present their own analyses and argumentation,
_ They will be able to solve practical tasks in a team, organize themselves and solve conflicts (improvement of leadership skills, e.g. initiative, ability to work in a team, integration, delegation, conflict and assertiveness, self-confidence, willingness to take responsibility and risks),
_ Students will be able to communicate more efficiently and manage interaction with third parties and groups efficiently and effectively,
_ They will be able to work with the different, modern presentation techniques,
_ Students will be able to understand complex scientific and practical texts and apply them to practical problems.
After successfully completing the module, students will be able to demonstrate the following practical professional skills:
_ Students will be able to explain and evaluate possible job profiles in the nonprofit sector and the challenges they face in everyday working life,
_ They will be able to develop, critically question and apply management concepts,
_ Students will be able to contribute their project management and team competencies to other projects,
_ Students will be able to translate findings from current research into practical applications and independently develop solutions to challenges in everyday professional life.
[updated 24.09.2020]
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Recommended or required reading:
Current literature lists will be made available to students at the beginning of the semester (exemplary references):
_ Andreasen, A.R./Kotler, P.: Strategic Management for Nonprofit Organizations, New Jersey, latest edition
_ Anheiner, H.K.: Nonprofit Organizations. Theory, Management, Policy, London, latest edition
_ Badelt, C./Meyer, M./Simsa, R. (Hrsg.): Handbuch der Nonprofit Organisationen. Strukturen und Management, Stuttgart, la
_ Beccarelli, C.: Finanzierung von Museen: Theorie und Anwendung am Beispiel der Schweizer Museumslandschaft, Bern, latest edition
_ Bruhn, M.: Marketing für Nonprofit-Organisationen. Grundlagen _ Konzepte _ Instrumente, Stuttgart, latest edition
_ Buber, R./Faschig, H.: Leitbilder in Nonprofit Organisationen. Entwicklung und Umsetzung, Wien, latest edition
_ Burnett, K.: Relationship Fundraising _ A Donor Based Approach to the Business of Raising Money, San Francisco, latest edition
_ DiMaggio, P.J./Anheiner, H.K.: The Sociology of Nonprofit Organizations, in: Annual Review of Sociology, Vol. 16, pp. 137-159
_ Drucker, P.F.: Managing the Nonprofit Organization, London, latest edition
_ Furco, A. (2002): Is Service-Learning Really Better Than Community Service?, in: Service- Learning: The Essence of the Pedagogy
_ Gesellschaft für Konsumforschung (GfK) (Hrsg.): GfK CharityScope. Available online
_ Günter, B.: Kulturmarketing. In: Tscheulin, D.K./ Helmig, B. (Hrsg.): Branchenspezifisches Marketing, Wiesbaden, latest edition
_ Helmig, B./Boenigk, S.: Nonprofit Management, München, latest edition
_ Helmig, B./Purtschert, R. (Hrsg.): Nonprofit-Management, Wiesbaden, aktuellste Auflage Karakas, F., Kavas, M. (2009): Service-learning 2.0 for the 21st century: Towards a holistic model for global social positive change, in: International Journal of Organizational Analysis
_ Klein, A.: Projektmanagement für Kulturbetriebe, Wiesbaden, latest edition
_ Langer, A./Schröer, A. (Hrsg.): Professionalisierung im Nonprofit Management, Bern, latest edition
_ Lester, S. W., Tomkovick, C., Wells, T., Flunker, L. & Kickul, J. (2005): Does Service-Learning Add Value? Examining the Perspectives of Multiple Stakeholders, in: Academy of Management Learning & Education
_ Meier, A.: Informationsmanagement für NPOs, NGOs et.al., Heidelberg, latest edition
_ Mottner, S. (2010): Service-Learning in a Nonprofit Marketing Course: A Comparative Case of Pedagogical Tools, in: Journal of Nonprofit & Public Sector Marketing
_ Salzman, J.: Making the News: A guide for Nonprofits and Activists, Boulder, latest edition
_ Sargeant, A.: Marketing Management for Nonprofit Organizations, Oxford, latest edition
_ Sargeant, A.; Fundraising Management, New York, 2. A., latest edition
_ Schwarz, P.: Organisation in Nonprofit Organisationen, Grundlagen, Strukturen, Bern, latest edition
_ Schwarz, P.: Management-Prozesse und -Systeme in Nonprofit Organisationen, Bern, latest edition
_ Siebart, P.: Corporate Governance von Nonprofit Organisationen _ Ausgewählte Aspekte der Organisation und Führung, Bern, latest edition
_ Steiner, S. D., Watson, M. A. (2006): The Service Learning Component in Business Education: The Values Linkage Void, in: Academy of Management Learning & Education
_ Taylor, M. L. (2005): A Service-Learning Kaleidoscope of Insights: Conversations With Mihaly Csikszentmihalyi, Theorist/ Systems Change Artist; Bernard Milano, Practitioner/ Foundation Leader; and John Saltmarsh, Historian/ Service-Learning Educator, in: Academy of Management Learning & EducationTiebel, C.: Management in Non Profit Organisationen, München
_ Toncar, M. F., Reid, J. S., Burns, D. J., Anderson, C. E. & Nguyen, H. P. (2006): Uniform assessment of the benefits of service learning: the development, evaluation, and implementation of the SELEB Scale, in: Journal of Marketing Theory and Practice
_ Zimmer, A./Priller, E.: Gemeinnützige Organisationen im gesellschaftlichen Wandel, Wiesbaden, latest edition
[updated 24.09.2020]
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