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Module code: MAM.2.2.19 |
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4SU (4 hours per week) |
5 |
Semester: 2 |
Mandatory course: no |
Language of instruction:
German |
Assessment:
Project, talk
[updated 24.02.2018]
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E2844 (P200-0035) Electrical Engineering and Information Technology, Master, ASPO 01.04.2019
, optional course, general subject
E1845 Electrical Engineering, Master, ASPO 01.10.2013
, optional course, non-technical
KI832 Computer Science and Communication Systems, Master, ASPO 01.04.2016
, semester 2, optional course, non-technical
KIM-FUIM (P200-0035) Computer Science and Communication Systems, Master, ASPO 01.10.2017
, semester 2, optional course, non-technical
MTM.FIM (P200-0035) Mechatronics, Master, ASPO 01.04.2020
, optional course, non-technical
MAM.2.2.19 (P200-0035) Engineering and Management, Master, ASPO 01.10.2013
, semester 2, optional course, non-technical
PIM-WN43 Applied Informatics, Master, ASPO 01.10.2011
, semester 2, optional course, not informatics specific
PIM-FUIM (P200-0035) Applied Informatics, Master, ASPO 01.10.2017
, semester 2, optional course, not informatics specific
MST.FIM Mechatronics and Sensor Technology, Master, ASPO 01.10.2011
, optional course, non-technical
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60 class hours (= 45 clock hours) over a 15-week period. The total student study time is 150 hours (equivalent to 5 ECTS credits). There are therefore 105 hours available for class preparation and follow-up work and exam preparation.
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Recommended prerequisites (modules):
None.
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Recommended as prerequisite for:
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Module coordinator:
Prof. Dr.-Ing. John Heppe |
Lecturer: Gastdozenten aus Unternehmen Dr. Olivia Freitag-Weber
[updated 30.03.2015]
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Learning outcomes:
After successfully completing this module, students will be able to develop innovative ideas in a team using creative methods and to define a new product, quantify its degree of innovation and differentiate it from the current state of the art or direct competitors, select a product-specific development and production environment, divide the work required to turn the idea into a marketable product into work packages, estimate the time and cost involved and identify financing options and present their idea, its feasibility and the market opportunities in a joint presentation in a well-founded and convincing manner.
[updated 24.02.2018]
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Module content:
_ Definition and concept of the term innovation and the innovation process _ Methods for finding new ideas _ From the project idea to project management _ Marketing I: developing strategic options _ Marketing II: advertising, price, product features _ Introduction to knowledge management _ Intellectual capital as a management tool _ State of the art, including property and patent rights _ "Open innovation" strategic approach _ Becoming an innovative company through organizational development
[updated 24.02.2018]
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Teaching methods/Media:
_ Workshops _ Group work
[updated 20.12.2017]
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Recommended or required reading:
_ Walter Jakoby: _Projektmanagement für Ingenieure_, Springer Vieweg (2012) _ Lothar Haberstock: _Kostenrechnung I_, Erich Schmidt Verlag
[updated 24.02.2018]
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